Ryan Christopher <br/><br/>
Master marketer   How to combine tried and tested technique with the latest idea    
Ryan Christopher 
 - London  Kogan Page           1994 
 - xiii,557p  cm. 
<br/><br/> Glossary: p 539-44 
<br/><br/><label>ISBN: </label>0 7494 1233 X 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, N4