TY  - BOOK
AU  - Schiller Robert D
AU  - Association of Industrial Advertisers
ED  - Association of Industrial Advertisers
TI  - Handbook of advertising to business , industry, go
U1  - X:513, K9 
PY  - 1969///
CY  - London
PB  - Macmillan Company         
KW  - Advertising
ER  -