ZIMMERMAN Alan Business to business marketing management A Global perspective ZIMMERMAN Alan; BLYTHE JIm - 3rd - London Routledge 2018 - xiii, 438p cm. - Studies in Critical Social Science Book Series . ISBN: 9781138680760 3009.02 Source: 1633, 09/02/2018, Dhanraj Book House General Book Subjects--Topical Terms: Commerce Dewey Class. No.: X:51-8, Q8