TY  - BOOK
AU  - SHETH Jagdish N
TI  - Legends in marketing. Edited by Balaji C Krishnan. 9 Vols
SN  - 9788132103004
U1  - X:51, Q0.1-.9/RR 
PY  - 2010///
CY  - Los
PB  - Angeles Sage         
KW  - Commerce
ER  -