Mowen John C <br/><br/>
Consumer behavior 
Mowen John C 
 - 3 
 - Macmillan  New York           1993 
 - xxii,808p  cm. 
 - Macmillan Series in Marketing .
<br/><br/> Glossary: P 770-787 
<br/><br/><label>ISBN: </label>0023845910 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumption Economics
<br/><br/><label>Dewey Class. No.: </label>X:1:(S:44).73.N8, M7;N3