WALKER Orville C. <br/><br/>
Marketing strategy    A decision-focused approach.    
WALKER Orville C.; MULLINS John W. 
 - 7th 
 - New Delhi   McGraw Hill          2011 
 - xv,352p.  cm. 
<br/><br/><label>ISBN: </label>9789339205263  552.5 
<br/><br/><label>Source: </label> 2829, 17/03/2015, VIBHA BOOKS INTERNATIONAL  General Book 
<br/><br/><label>Dewey Class. No.: </label>X:8:(S:44), P6;Q1