LEHMANN Donald R. <br/><br/>
Product management 
LEHMANN Donald R.; WINER Russell S. 
 - 4th 
 - New Delhi   McGraw Hill Education         2005 
 - xvi,494p.  cm. 
<br/><br/> Bibliography: p 257-269; Glossary: p 251-255 
<br/><br/><label>ISBN: </label>9780070603486  509.14999999999998 
<br/><br/><label>Source: </label> 884, 14/03/2014, Pranami Book Service  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:89A, P5