SHETH Jagdish N <br/><br/>
Customer relationship management   Emerging concepts, tools and applications.    
SHETH Jagdish N 
 - New Delhi   McGraw-Hill Education          2001 
 - xv, 544p  cm. 
<br/><br/> Bibliography: P 206-218 
<br/><br/><label>ISBN: </label>9780070435049  675.75 
<br/><br/><label>Source: </label> 5322, 01/10/2014, RAJKIRAN BOOK AGENCY  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:511-8, P1