TY  - BOOK
AU  - JOSHI Rakesh Mohan
TI  - International marketing
SN  - 9780198077022
U1  - X:51.1, Q4/TD 
PY  - 2014///
CY  -  New Delhi 
PB  - Oxford University Press       
KW  - Commerce
N1  - Bibliography: p 129-146
ER  -