BURNS Alvin C, Marketing research BURNS Alvin C,; BUSH Ronald F. - 5th - New Delhi Pearson 2006 - xxxi, 665p cm. Bibliography chapterwise ISBN: 9788131709375 594.14999999999998 Source: BBS/105, 30/01/2014, Better Book Service General Book Subjects--Topical Terms: Commerce Dewey Class. No.: X:51b4, P0;P6