TY  - BOOK
AU  - SCHMIDT Marcus J.
AU  -  HOLLENSEN Svend
TI  - Marketing research:  An international approach   
SN  - 8131715191
U1  - X:51b4, P6 
PY  - 2006///
CY  -  New Delhi 
PB  - Pearson         
KW  - Commerce
ER  -