KUMAR S.Ramesh <br/><br/>
Case studies in consumer behaviour 
KUMAR S.Ramesh 
 - New Delhi   Pearson           2013 
 - viii,270p  cm. 
<br/><br/> Bibliography: p 353-67 
<br/><br/><label>ISBN: </label>9788131774489  301.75 
<br/><br/><label>Source: </label> 2577, 14/03/2014, VIBHA BOOKS INTERNATIONAL  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:1:(S:44), Q3