Aaker David and others <br/><br/>
Advertising management 
Aaker David and others 
 - 4th 
 - New Delhi   Prentice-Hall of India         1992 
 - xiii,593p.  cm. 
<br/><br/><label>ISBN: </label>8120307909 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>X:513-8, L5;N5/TD3