VARADARAJAN Rajan <br/><br/>
Legends in strategic marketing. 5 Vols. 
VARADARAJAN Rajan 
 - New Delhi   Sage Publications          2018 
 -  01583363: V1- (xxxvi,472p) .
<br/><br/> Bibliography: p 377-392; Glossary: p 375-376 
<br/><br/><label>ISBN: </label>9789352805952  12500.00 
<br/><br/><label>Source: </label> 111781, 12/02/2018, International Book Distrobutors  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:51-8, Q8.1-.5/RR