LAL A. B. <br/><br/>
Fundamentals of marketing 
LAL A. B.; JAIN M. K. 
 - New Delhi   Shree Publications          1994 
 - vii,97p  cm. 
<br/><br/><label>ISBN: </label> 120.00 
<br/><br/><label>Source: </label> 14, 03/05/1995, Indu  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, N4