KUMAR S Ramesh <br/><br/>
Managing Indian brands   Marketing concepts and strategies    
KUMAR S Ramesh 
 - 2nd 
 - New Delhi   Vikas Publishing House         2002 
 - xii, 356p  cm. 
<br/><br/> Bibliography: P 305-312 
<br/><br/><label>ISBN: </label>9788125913085  408 
<br/><br/><label>Source: </label> 5317, 01/10/2014, RAJKIRAN BOOK AGENCY  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:511-8.2, P2