Aaker David A Marketing research Aaker David A - 7th - New Delhi Wiley India 2007 - xvii, 775p. cm. ISBN: 9788126517916 322.14999999999998 Source: 09-00982, 02/05/2009, Atlantic Publisher & Distributers General Book Subjects--Topical Terms: Commerce Dewey Class. No.: X:51b4, M0;P7/TD