TY  - BOOK
AU  - Sutton Dave
AU  -  Klein Tom
TI  - Enterprise marketing management:  The new science o   
SN  - 0471267724
U1  - X:51-8, P3 
PY  - 2003///
CY  - New Jersey 
PB  - John Wiley        
KW  -  Marketing Management
KW  - Commerce
ER  -