Green Paul E <br/><br/>
Research for marketing decisions 
Green Paul E; Tull Donald S 
 - 4 
 - New Jersey   Prentice Hall          1978 
 - xiii,673p.  cm. 
 - Prentice Hall International Series in Management .
<br/><br/> Bibliography: p 645; Appendix: p 587-658 
<br/><br/><label>ISBN: </label>0 876924291 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51b4, K6;L8/TD3