TY  - BOOK
AU  - GREEN Paul E
AU  -  ALBAUM Gerald
AU  -  TULL Donald S
TI  - Research for marketing decisions
SN  - 0876927576
U1  - X:51b4, K6;M8/TD3 
PY  - 1992///
CY  - New Jersey 
PB  - Prentice Hall USA       
KW  - Marketing
ER  -