TY  - BOOK
AU  - Reeder Robert R et al
TI  - Industrial marketing :  Analysis, planning and cont   
U1  - X9:51, M7;N1 
PY  - 1991///
CY  - New Jersey 
PB  - Prentice-Hall         
KW  - Trade
N1  - Reprinted : New Delhi, Prentice-Hall of India, 1977
ER  -