TY  - BOOK
AU  - Holloway Robert J, and others
TI  - Consumer behaviour :  Contemporary research in action   
SN  - 0395046386
U1  - X:1:(S:44), L1 
PY  - 1971///
CY  - New York
PB  - Houghton Mifflin        
KW  - Consumption Economics
N1  - Bibliography at the end of each chapter; Appendix: P 456-457
ER  -