Buzzell Robert, and others <br/><br/>
Marketing   A contemporary analysis    
Buzzell Robert, and others 
 - New York  McGraw Hill          1972 
 - xiii,776p  cm. 
<br/><br/><label>ISBN: </label>0070094772 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, L2