BATEY Mark <br/><br/>
Brand meaning 
BATEY Mark 
 - New York  Routledge           2008 
 - xix,255p.  cm. 
<br/><br/> Bibliography: P 225-31; Appendix: P 234-35 
<br/><br/><label>ISBN: </label>9780805864555  1519.97 
<br/><br/><label>Source: </label> 628, 19/10/2012, Ansh Book International  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:511-8, P8