MOORE Karl <br/><br/>
Marketing   The basics    
MOORE Karl; PAREEK Niketh 
 - New York  Routledge           2004 
 - vii,220p.  cm. 
<br/><br/> Bibliography: Chapterwise. 
<br/><br/><label>ISBN: </label>9780415380799  250.75 
<br/><br/><label>Source: </label> ABPL/AD/14-15/68, 19/02/2015, Ane Books Pvt Ltd  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:51, P4