BALMER John M.T. <br/><br/>
Revealing the corporation   Perspectives on identity, image, reputation, corporate branding, and corporate-level- marketing    
BALMER John M.T.; GREYSER Stephen A. 
 - New York  Routledge           2003 
 - xviii,365p.  cm. 
<br/><br/> Bibliography: Chapterwise 
<br/><br/><label>ISBN: </label>041528421x  420.75 
<br/><br/><label>Source: </label> 818, 27/12/2013, Pranami Book Service  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>XM5:8, P3