Keegan Warren J and others <br/><br/>
Marketing 
Keegan Warren J and others 
 - 2nd 
 - NJ  Prentice Hall           1995 
 - xxviii,743p  cm. 
<br/><br/> Appendix at the end 
<br/><br/><label>ISBN: </label>0130163872 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, N5