Schiffman Leon G <br/><br/>
Consumer behavior 
Schiffman Leon G; Kanuk Leslie Lazar Au. 
 - NJ  Prentice-Hall            1978 
 - xix,489p  cm. 
<br/><br/> Glossary: P 460-468 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumption Economics
<br/><br/><label>Dewey Class. No.: </label>X:1:(S:44), L8/TD