Dalrymple Douglas J <br/><br/>
Marketing management    Strategy and cases    
Dalrymple Douglas J; Parsons Leonard J 
 - 3 
 - NY  John Wiley           1983 
 - xii, 821p  cm. 
 - Wiley Series in Marketing .
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8, L6;M3