TY  - BOOK
AU  - Mitchell Jeremy Ed.
TI  - Marketing and the consumer movement
SN  - 007084514X
U1  - X:51.3.N7, L8 
PY  - 1978///
CY  - NY
PB  - Mcgraw Hill         
KW  - Marketing
N1  - Bibliography p 276-90
ER  -