Britt Steuart Henderson <br/><br/>
Marketing management and adminstrative action 

 - 3 
 - NY  McGraw-Hill            1973 
 - xiii, 693p  cm. 
<br/><br/> Bibliography at the end of few chapters 
<br/><br/><label>ISBN: </label>0070079226 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8, K3;L3