TY  - BOOK
AU  - Lee Donald D
TI  - Industrial marketing research:  Techniques and prac   
T2  - Chemical Marketing Research Association
SN  - 0443259220
U1  - X:51b4, M4 
PY  - 1984///
CY  - NY
PB  - Van Nostrand         
KW  - Marketing
N1  - Bibliography: p 219-21; Appendix: p 143-217
ER  -