Dhar Mainak <br/><br/>
Brand management 101 
Dhar Mainak 
 - Singapore  John Wiley           2007 
 - vii, 215p  cm. 
<br/><br/><label>ISBN: </label>9780470822296  680.5 
<br/><br/><label>Source: </label> 523/PBD/07-08, 27/11/2007, PIONEER BOOK DISTRIBUTORS  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X51-8, P7