TY  - BOOK
AU  - KOTLER Philip
AU  -  HUAN Hooi Den
AU  -  KARTAJAYA Hermawan
TI  - Asian competitors:  Marketing for competitiveness in the age of digital consumers.   
SN  - 9789813275997
U1  - X:51:(D6,9(B),2771.4, Q9 
PY  - 2019///
CY  - Singapore
PB  - World Scientific Publishing        
KW  - Commerce
ER  -