TY  - BOOK
AU  - Zentes Joachim
TI  - Fundamentals concepts of marketing
T2  - Sammlling Poeschel, 108
SN  - 3791091190
U1  - X:51, 113M3 
PY  - 1983///
CY  - Stuttgart
PB  - C Poeschel Verlag        
KW  - Marketing
ER  -