Peter J Paul <br/><br/>
Marketing management    Knowledge and skills  text,   
Peter J Paul; Donnelly James H 
 - Texas  Business Publications           1986 
 - xiii, 730p  cm. 
<br/><br/> Bibliography chapterwise 
<br/><br/><label>ISBN: </label>0256030731 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8, M6