TY  - BOOK
AU  - Andreasen Alan R
TI  - Social marketing in the 21st century
SN  - 1412916348
U1  - X:51:(Y), P6 
PY  - 2006///
CY  - Thousand
PB  - Oaks Sage Publisher        
KW  - Commerce
N1  - Bibliography P237-52
ER  -