TY  - BOOK
AU  - RYAN Damian
TI  - Understanding digital marketing:  Marketing strategies for engaging the digital generation   
SN  - 97807494787438
U1  - X:51:(D6,9(B), P9 
PY  - 2009///
CY  - United Kingdom 
PB  - Kogan Page        
N1  - Bibliography chapterwise
ER  -