TY  - BOOK
AU  - THOMSON Neil
AU  -  BADEN-FULLER Charles
TI  - Basic strategy in context:  European text and cases   
SN  - 9781405161086
U1  - X5.5, Q0 
PY  - 2010///
CY  - West Sussex 
PB  - John Wiley        
KW  - Commerce
ER  -