Simmonds Kenneth Ed. <br/><br/>
Strategyand marketing a case approach introduction 
Simmonds Kenneth Ed. 
 - Oxford  Philip Allan        1982 
 - 456p  cm. 
<br/><br/><label>ISBN: </label>0860036162 
<br/><br/><label>Standard No.: </label>71235 
<br/><br/><label>Source: </label> Reference Collections 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>"X:51y7, M2"