TY  - BOOK
AU  - VAN RIEL Cees B.M.
AU  -  FOMBRUN Charles J.
TI  - Essentials of corporate communication:  Implementing practices for effective reputation management
T2  - Urban Studies Monographs
SN  - 9780415328265
U1  - "X:8N91, P7" 
PY  - 2007///
CY  - "London,"
PB  - "Routledge,       "
N1  - Bibliography chapterwise
ER  -