TY  - BOOK
ED  - National Industrial Conference Board (New York)
TI  - Use of motivation research in marketing
T2  - Its Studies in Business Policy.97. Conference Board Report
U1  - "X:51b4.73.N6, K0" 
PY  - 1960///
CY  - NY
PB  - NICB       
KW  - Marketing
ER  -