TY  - BOOK
AU  - CAPON Noel
AU  -  SINGH Siddharth Shekhar
TI  - Managing marketing:  An applied approach
SN  - 9788126548514
U1  - "X:51-8, Q4" 
PY  - 2014///
CY  - New
PB  - "Delhi, Wiley India,     "
ER  -