TY  - BOOK
AU  - Fitzgerald Eugene
AU  -  Schramm Carl
AU  -  Wankerl Andreas
TI  - Inside real innovation : How the right approach can move ideas from R and D market-and get the economy moving
U1  - X:327, Q1 
PY  - 2011///
CY  - New Jersey 
PB  - World Scientific     
KW  - Business Economics
ER  -