Bradley Anthony J Social organization How to use social media to tap the collective genius of your customers and employees. Bradley Anthony J; Mcdonald Mark P - Boston Harvard Business Review Press 2011 - xiii,252p. cm. ISBN: 995 Standard No.: 113584 Source: 2722, 19/10/2011, The Book Seller Textual Subjects--Topical Terms: Psychology Dewey Class. No.: X9(Y), Q1