Kotler Philip Marketing 4.0 Moving from traditional to digital Kotler Philip; Kartajaya Hermawan; Setiawan Iwan - New Delhi Wiley 2017 - xix,184p. cm. ISBN: INR 499.00 Standard No.: 137757 Source: 109, 15/03/2018, Eastern Media Textual Subjects--Topical Terms: Reference Dewey Class. No.: X:51, Q7 LR