TY  - BOOK
AU  - Kotler Philip
AU  -  Kartajaya Hermawan
AU  -  Setiawan Iwan
TI  - Marketing 4.0:  Moving from traditional to digital
U1  - X:51, Q7  LR 
PY  - 2017///
CY  - New Delhi
PB  - Wiley         
KW  - Reference
ER  -