Percy Larry <br/><br/>
Strategic advertising management. 
Percy Larry; Elliott Richard 
 - Oxford  Oxford University Press       2009 
 - xviii,424p  cm. 
<br/><br/><label>ISBN: </label> 335 
<br/><br/><label>Standard No.: </label>99717 
<br/><br/><label>Source: </label> 13, 28/09/2009, Om Book Distributors  Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:513-8, P9