Kompella Kartikeya Ed. <br/><br/>
Brand challenge   Adapting branding to sectorial imperatives 
Kompella Kartikeya Ed. 
 - New Delhi  Kogan Page          2015 
 - xxi,338p.  cm. 
<br/><br/><label>ISBN: </label> UKP 39.99 
<br/><br/><label>Standard No.: </label>135807 
<br/><br/><label>Source: </label> 2585, 07/09/2017, The Book Seller  Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business Economics
<br/><br/><label>Dewey Class. No.: </label>X:513, Q5