TY  - BOOK
AU  - Malhotra, Naresh K.
AU  -  Dash Satyabhusan
TI  - Marketing research:  An applied orientation
SN  - 9788131723173
U1  - X:51:f  N9 
PY  - 2010///
CY  - Delhi
PB  - Pearson          
KW  - Gift
ER  -